About Us

Building the Future of Baked Goods & Snacks in Egypt

Driven by innovation, powered by world-class manufacturing and inspired by a passion for excellence, DAMFI is shaping a new generation of bakery and snacking products that consumers trust and enjoy every day.

A Word from Our CEO

Driven by Ambition. Built on Excellence.

“When we established DAMFI in 2019, we had a clear ambition: to demonstrate that an Egyptian food manufacturing company could compete with the world’s best through innovation, technology and an uncompromising commitment to quality.

In just six years, we have transformed that vision into a growing business, establishing trusted brands, building advanced manufacturing capabilities and forging strong partnerships across Egypt’s food industry. These achievements reflect our determination to continuously innovate and respond to the evolving needs of consumers and business partners alike.

None of this would be possible without our people. Their expertise, dedication and shared commitment to excellence are the foundation of our progress and the driving force behind our continued growth.

As we look ahead, our ambition extends beyond building successful brands. Our journey is one of continuous progress, and we believe the best is yet to come.”

Dr. Osama AlAdl

BECOME UNIQUE

Our Vision

With a passion for excellence and innovation, our vision at DAMFI is to become a leading company in Egypt in the field of baked goods and healthy snacks through continuous innovation, advanced technology and operational excellence.

WE STEP UP

Our Mission

To delight consumers with great-tasting, safe and innovative food products, manufactured with the finest ingredients and the highest standards of quality.

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Leadership Driven by Experience

Our journey began when a group of the most influential Egyptian investors, TBS Holding and Infinity Capital Investment came together, sharing a common vision and a passion for excellence and innovation. United by a shared ambition to redefine baked goods and snacks production in Egypt, our leadership team continues to drive sustainable growth while fostering a culture of excellence, continuous improvement and long-term value creation.

Co-Founder & Chairman

Tarek E. Nazer

Tarek El Nazer is an Egyptian entrepreneur and business leader with extensive experience in the food and beverage industry. A graduate of The American University in Cairo (AUC) with a degree in Political Science in 2006, Tarek began his entrepreneurial journey in 2008 when he co-founded TBS Holding one of Egypt’s leading bakery and food manufacturing businesses, alongside Basel Mashour and Sameh El Sadat. Under his leadership, TBS Holding has grown from a local entrepreneurial venture into an established player in Egypt’s food and bakery sector, building a strong consumer presence while expanding its operations and capabilities. Tarek has also played a key role in driving the company’s regional growth ambitions, including strategic partnerships supporting expansion into markets such as Saudi Arabia. Throughout his career, Tarek has focused on business growth, brand development and identifying opportunities to scale successful Egyptian food concepts, combining an entrepreneurial mindset with hands-on industry experience.

Co-Founder & Chief Executive Officer

Dr. Osama El Adl

Dr. Osama El Adl brings more than 25 years of executive leadership experience across manufacturing, strategic management and operational excellence. Throughout his career, he has successfully led large-scale business transformations by embedding innovation, continuous improvement and Lean manufacturing principles into organizational culture. His leadership has consistently delivered sustainable growth, operational efficiency and enhanced profitability while building high-performing teams driven by accountability and excellence.
Today, he leads DAMFI with a clear vision – to establish the company as one of the region’s leading bakery manufacturers by combining advanced technology, exceptional talent and a relentless commitment to quality.

Board Members

Ayman Mamdouh Abbas

Ayman Abbas is a prominent Egyptian business leader, venture capitalist and entrepreneur. With a career spanning over two decades, he has established a powerful footprint across multiple high-growth industries in the Middle East, including oil and gas, real estate, technology, healthcare and other high-growth sectors. He serves as Executive Chairman of Intro Holding overseeing a multi-sector conglomerate, and Chairman of ADES Group, which has grown into a globally recognized oil and gas drilling business. Ayman also serves on the boards of several companies across diverse industries including Rameda Pharma, M Squared Developments, Advansys for Technology, and Bonyan for Development & Trade. He is widely recognized as one of the investors, or “Sharks,” on Shark Tank Egypt, where he brings his extensive business and investment experience to support the next generation of entrepreneurs.

Mohamed Ismail Mansour

Mohamed Mansour is an Egyptian business executive who serves as the Managing Director of Manfoods (McDonald’s Egypt) and the Chairman of Infinity Power. A member of the prominent Mansour business family, he has established himself as a leader in both the consumer retail and renewable energy sectors across Africa. Under his leadership, Manfoods has expanded significantly across Egypt, growing to over 190 branches. He heavily prioritized localized supply lines, ensuring that over 90% of McDonald’s products are sourced directly from Egyptian suppliers. He is also Co-founder and Chairman of Infinity Power, Africa’s largest private renewable energy producer. In 2023, he orchestrated a $1 billion acquisition of Lekela Power, solidifying the firm’s massive wind, solar and green hydrogen portfolio across Africa. His enterprises support over 40,000 direct and indirect jobs within Egypt’s food, logistics and infrastructure sectors.

The Values That Define Us

At DAMFI, our values are more than words – they shape every decision we make, every relationship we build and every product we create. They guide how we collaborate, innovate and grow together while ensuring we always act with integrity, accountability and respect.

Integrity

We earn trust through honesty, transparency and accountability. We believe that doing the right thing – especially when it’s the difficult choice – is the foundation of lasting relationships with our employees, customers and partners.

Teamwork

Great achievements are never accomplished alone. We foster collaboration across every function, encouraging open communication, mutual respect and shared success.

Knowledge

Learning never stops at DAMFI. Through continuous development, coaching and knowledge sharing, we empower our people to grow professionally while driving innovation across our business.

Discipline

Operational excellence starts with accountability. We embrace discipline by taking ownership of our responsibilities, following best practices and consistently delivering on our commitments.

Passion

Our passion fuels everything we do. From developing new products to serving our customers. It inspires us to continuously improve, innovate and strive for excellence every single day.